If you want to get everything you can from marketing automation, you should go deep and think strategically about your customers and prospects.
Marketing automation is here to stay and help businesses scale their customer base. So, the fact that the majority of businesses are now using it in one form or another is not hard to believe. In fact, 53% of businesses surveyed are using marketing automation, and another 17% are considering using it in the future.
Modern B2B marketers are using marketing automation to make their brand stand out in the most effective way possible. So, if you want to get better results than you’re getting now, you better get inside the mind of your customer to understand the fundamentals of B2B consumer behavior.
You’ll want know that your customers go through six distinct stages before making a purchase. Do you want to know exactly what those stages are? This is the first secret you learn before launching your next marketing automation campaign. Now you know why it is important to read this eBook!
Download your copy of “11 B2B Consumer Behavior Secrets You Should Know Before Launching Your Next Marketing Automation Campaign.”
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